Fundraising and Charities

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Fundraising and Charities | March 18, 2014

Forget me at your peril

Managing the relationship with supporters or donors has never been more important.All the organisations we work with who rely of fundraising to fulfil their obligations invest considerable time and money in finding new donors or supporters however many find it harder to keep in touch and nurture that initial relationship over the months that follow.The problem is to balance the need to inform and enthuse without being perceived as pestering for additional support.No two organisations are the same but there are a number of actions you can consider to help build positive and long lasting relationships with the people who provide the income that keeps your good cause alive and well.Try to think about each donor or supporter and how it feels for them to be associated with your organisation. Are you doing enough to make sure they are positive ...

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