A GUIDE ON HOW TO INCREASE BRAND RECOGNITION WITH DIRECT MAIL

Direct Mail Services, Other Entries, Personalisation | November 10, 2017

A GUIDE ON HOW TO INCREASE BRAND RECOGNITION WITH DIRECT MAIL

Direct mail marketing, when used correctly, can work towards building brand recognition and create a positive perception. There are some key ways in ...

Direct Mail Services, Personalisation, Variable Printing Data | November 03, 2017

The power of direct mail and personalisation

As egotistical as it may seem, our name tends to be our favourite word. To us, and those that know us, it encompasses all that we are, ...

Uncategorized | October 05, 2017

The science behind why people still love paper

Thanks to technology, we can access information using purely digital methods. We can socialise through apps on our phones, read books ...

Direct Mail Services, Other Entries | September 04, 2017

Direct Mail and Integration

The rise of the digital marketing age began at the turn of the millennium when the internet bubble burst. Google was born two years ...

Data and Data Cleansing | August 15, 2017

Introduction to the new UK Data Protection Bill

After the dust of the General Election had settled back in June 2017, the Queen presided over the ‘State Opening of Parliament’. ...

Direct Mail Services, Other Entries | August 14, 2017

Direct Mail vs Email

Direct Mail has a stronger deliverability rate than email. A bold statement isn’t it? Not entirely We recently conducted an ...

Data and Data Cleansing | August 01, 2017

Data Cleansing and the march of the GDPR

The GDPR? There have been a myriad of stories and articles regarding the oncoming ‘storm’ of the new EU conceived directive, the ...

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